Overview
I redesigned ATC Heating & Cooling's website to improve usability, trust and brand presentation. The original site was cluttered and text-heavy, with a weak visual hierarchy that made it hard for visitors to quickly find services or promotions.
My Approach
-Chose and customized a professional template to establish a clean, modern structure.
-Adjusted colors, typography, and imagery to better reflect the brand’s identity.
-Reorganized the layout to highlight services, promotions, and a clear call-to-action.
-Designed a fully responsive experience for smooth browsing across devices.
-Adjusted colors, typography, and imagery to better reflect the brand’s identity.
-Reorganized the layout to highlight services, promotions, and a clear call-to-action.
-Designed a fully responsive experience for smooth browsing across devices.
Outcome
The redesign improved clarity and professionalism, making it easier for visitors to understand ATC's services and products. While template based, the project highlights my ability to evaluate existing systems, adapt them to client needs and apply strong UI/UX principles to deliver a user-centered solution.
